Session 3 – Sustainability at the core of bakery strategic agenda: the SWIE coalition of action

28 May 2026
12:00-13:00

Session 3 – Sustainability at the core of bakery strategic agenda: the SWIE coalition of action

Sustainability is one of the identified drivers of business evolution. Together with its chain partners, the bakery sector embarked on an ambitious sustainability roadmap under the common banner of Sustainable Wheat Initiative. One year after the the SWIE symposium in Utrecht, which launched the coalition of action around this joined project, this session will review achievements and bring the audience up to the latest progresses and plan.

 

Time and session # Themes and Speakers
12:00 – 12:15 S3.1 Moderator introduction (Nele Van Malderen – Chair AIBI Sustainability Expert Group – LLBG Chief Communication and sustainability Officer)
Sponsor introduction
12:15 – 12:30 S3.2
12:30 – 12:45 S3.3
12:45 – 13:00 S3.4 Coalition Panel discussion